December is traditionally the time of giving. Whether one celebrates Yule, Saturnalia, Sol Invictus, Winter Solstice, Christmas, Hanukkah, or a social tradition, chances are you’ll probably be giving and receiving gifts this month.
Unfortunately, we tend to associate giving with retail in our Capitalist society. While material things can be nice, they’re not always the best gifts. I’m reminded of a quote by Steve Goodier,
“Money is not the only commodity that is fun to give. We can give time, we can give our expertise, we can give our love, or simply give a smile. What does that cost? The point is, none of us can ever run out of something worthwhile to give.”
If you choose to buy retail items as gifts, nothing requires you to buy corporate. I strongly encourage you to seek out family-owned and sole proprietorships rather than corporations. Purchasing from a mom-and-pop shop, as they’re sometimes called, might be considered two gifts in one. One for the recipient of the gift and one for the shop owner whose livelihood depends on your purchase.
Whether or not you celebrate a holiday, may this season bring you and your loved ones joy and happiness.
Frater Tenebris
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